Halliburton Virtual Product Launch

Halliburton Virtual Product Launch

Halliburton Landmark delivered an engaging and unprecedented global virtual announcement for their new Digital Well Operations (DWO) product and service offerings utilizing content created by Sector 5 Digital.


• Halliburton Landmark wanted to establish their leadership in digital transformation for Exploration & Production operations by hosting a one-of-a-kind product announcement.

• The goal was to break-through the traditional webinar clutter and provide engaging content to generate product interest. No more “Death by PowerPoint”.


• Sector 5 Digital created a captivating experience to announce Halliburton Landmark’s newest DWO offering and delivered it through a seamless online streaming experience.

• The virtual event allowed Halliburton Landmark’s worldwide customer base to learn about product offerings and easily view demos, which also helped increase lead generation.


• Over 1,700 unique users registered for the event, and 43% of registered users viewed the online experience live.

• Post event survey participants rated the special event a 4.5 out of 5, and 4.6 out of 5 in Innovation.

• Based on this success, Halliburton Landmark did a series of similar virtual experiences with Sector 5 Digital in 2021.

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